Give A Little Love
John Lewis has shared its Christmas 2020 ad - and it's not depressing!
Instead, the retailer has gone for the theme of 'give a little love', with an original song performed by British artist Celeste.
The entire ad was inspired by the British public's reaction to the pandemic.
The two minute clip highlights little acts of kindness and pays homage to Captain Sir Tom Moore.
Sir Tom raised over £1.5million for the NHS Charities by doing laps of his garden during lockdown!
The John Lewis ad also works as the Waitrose Christmas ad, with the brands hoping to raise £4million for charities Home Start and Fare Share.
John Lewis and Waitrose stores will also make a charity donation.
And each download of Celeste's A Little Love, the first original song to be used in a John Lewis advert in years, will send 10p to the charity campaign.
This Christmas we want to #GiveALittleLove with @Waitrose. Because together we can make a big difference. Help us give a little love to families in need with @HomeStartUK and @FareShareUK: https://t.co/VtjK92jwuF pic.twitter.com/8ZHmYpEoEA
— jlandpartners (@jlandpartners) November 13, 2020
We've had lots of Christmas ads out this week. Check out some more here:
