West Brom's main shirt sponsor, Zoopla have said that they will not renew their sponsorship deal at the end of this season, after Nicolas Anelka's "quenelle" salute, which is considered anti-semitic.
The French man has stated publicly that he did the salute in support of his friend, and that he meant to cause no offence.
The property website said that they "have decided to focus its attention on other marketing activities after this season."
Anelka will find out tomorrow if the will be punished by the FA for the gesture. He could face a 5 game ban.