Rugby fans will be able to watch all of the Irish women's team's Six Nations matches on RTE this year.
It's one of a number of significant new initiatives that the Six Nations Council have announced, in order to help raise the profile of the women's championship from the forthcoming season.
The council say that they have worked with the six unions involved to ensure that every match will be produced for television to a high quality broadcast standard.
Each country's matches will be available live, either on television or streamed live on Six Nations YouTube/Facebook channels, while a highlights programme will also be available on BBC on Sunday evenings.
In addition to broadcasting, the council have worked with all of the unions to set minimum standards to be applied at each venue hosting a women's Championship match.
Each match will be attended by a Six Nations Rugby 'match manager' to ensure that these standards are applied in all aspects.
There will also be new dedicated social channels while a new specially developed logo has also been introduced to give the women's Championship its own identity.
"This is an exciting development for Women's rugby and it will give us a great base to work on for the future," said Six Nations Rugby chief executive, John Feehan.
"For the first time in the history of the Six Nations Women's Championship, supporters in each country will be able to watch all of their team's matches live and to a high quality standard whether they are playing at home or away.
"This forms part of the ongoing work done by the Six Nations Council who are constantly looking at the Championship within the context of the global rugby landscape and at ways of developing our sport."
