Twitter's 500 Irish staff will be closely monitoring developments after the world's richest person sealed a deal to buy the platform for more than €41 billion.
Elon Musk, the Tesla and SpaceX billionaire, is promising to upgrade the social media platform with new features, including a potential edit button and 'authenticating all humans'.
He's also committed to being more lenient when it comes to policing users' speech, has promised to 'defeat the spam bots' and make the social network's algorithms public.
Shareholders will now be asked to approve the deal.
Matt Navarra is a social-media consultant. He says not everyone, including the workforce, will be happy about it's new ownership;
"Elon Musk will bring lots of the controversy that him and his account already brings with it and I think that sort of attention, those sort of problems, are ones twitter could do without.
"Users and staff at twitter will probably be very frightened today of what the future holds for the platform" he said.