Twitter is rolling out significant new changes. The social network has announced that users will now be able to share longer videos and see longer videos on Vine. This means videos on Twitter will now be 30 seconds to 140 seconds.
Now, everyone can post videos up to 140 seconds long! We can’t wait to see the amazing videos you create and share.https://t.co/DFsuvnXkuL
— Twitter Video (@video) June 21, 2016
Meanwhile, videos on Vine will still be six seconds long, but you will soon be able to post additional videos — up to 140 seconds long — alongside your Vine, instead of directing users to other platforms like YouTube or Instagram.
Other announcements include Twitter Engage, a new app that will allow creators to monitor engagement and get more detailed analytics on how their Tweets are performing.
We’ve built a new app--Twitter Engage--to help popular creators better connect with fans. https://t.co/885rSgLz69 pic.twitter.com/1ueFhRgKcn
— Twitter Video (@video) June 21, 2016
Twitter has also launched what it's calling Viewing Mode, a video-only section of the app where Twitter will suggest other videos you may want to watch.
Explore more videos and Vines that are lighting up Twitter. Our new viewing mode will let you watch more with a tap. pic.twitter.com/XyBaes37T7
— Twitter Video (@video) June 21, 2016